How does Google Ad Grants work?
$10,000/month free advertising budget
The Google Ad Grant program provides free access to $10,000 in search engine advertising budget each month to eligible nonprofits around the world.
Increase your visibility
By displaying text ads at the top of Google’s search engine, you can directly reach people who are interested in your organization and you immediately increase the visibility of your organization.
Measure & Boost results
Google Ads provides insight into how campaigns are performing, from clicks and impressions to detailed actions on your website such as donations and newletter signups.
Renews automatically every month
The $10,000 grant automatically renews each month as long as you’re compliant with Google’s Ad Grants policy.
$10,000/month free budget
The Google Ad Grant program provides free access to $10,000 in search engine advertising budget each month to eligible nonprofits around the world.
Increase your visibility
By displaying text ads at the top of Google’s search engine, you can directly reach people who are interested in your organization and you immediately increase the visibility of your organization.
Measure & boost results
Google Ads provides insight into how campaigns are performing, from clicks and impressions to detailed actions on your website such as donations and newletter signups.
Renews automatically every month
The $10,000 grant automatically renews each month as long as you’re compliant with Google’s Ad Grants policy.
From Grant Activation to Optimization
From Activation to Optimization
Acquire Google Ad Grant
If your nonprofit holds valid charity status, we handle the entire process of acquiring or reactivating the Google Ad Grant. From the application and eligibility checks to the technical setup, we ensure everything is done correctly and efficiently, so you don’t have to navigate Google’s requirements on your own.
Strategy & Measurement plan
Success with the Google Ad Grant starts with a strong foundation. We work closely with you to define meaningful goals; whether it’s increasing donations, growing your volunteer base, or driving awareness for your cause. We then implement conversion tracking to measure success accurately, ensuring that every dollar of your grant works toward tangible impact.
Launch Google Ads account
With the strategy in place, we create a structured and well-optimized Google Ads account designed to maximize visibility and engagement. This includes crafting compelling ad copy, selecting the right keywords, and setting up precise audience targeting to ensure the right people find your nonprofit at the right time.
Maintain, expand and optimize
The Google Ad Grant isn’t a one-time setup, it requires continuous monitoring and optimization to stay compliant with Google’s policies and maintain eligibility. We take care of everything, keeping your account running smoothly so you can maximize the impact of your grant every month without the stress of handling it yourself.
Trusted By Nonprofits Like Yours
